I didn't choose Betty. She chose me.

I didn't choose Betty. She chose me.
The Betty Crocker Kitchens 1940

Thursday, December 3, 2015

Vintage Betty Crocker and holiday baking traditions!


Are you ready for some holiday baking? My family's annual Fudge Fest is this weekend. We travel to my parents' house to make my Grandmother's homemade fudge recipe - with numerous modifications. Last year a journalist and photographer covered the Marks Family Fudge Fest! The newspaper was doing a series on holiday baking traditions.

Note the Betty Crocker apron at Fudge Fest!

Recently I talked to two account executives from two different food companies. Both of them expressed great interest in getting customers back to the good old days of baking. 

After years and years of listening to people's stories about Betty Crocker/baking with mom/vintage cookbooks/etc,  I can say with great confidence that I know what's important to people in this nostalgia baking realm and I could get people baking again. However, I don't just give my ideas away, so if a company wants me to consult, they need to hire me. 

There's something so special about holiday baking especially the way it honors those we've lost and still love very deeply! 

Happy Holiday Baking!